Frequently Asked Questions
For Consumers:
What is Verify1st?

Verify1st is a discovery engine that helps consumers check the reputation of a business, before they buy online. It’s an essential tool for anyone wishing to shop online safely, for anything ranging from clothes, electronics, weight loss products, sporting goods and everything inbetween.

You should know who you’re dealing with, every time, before you buy online. Shop safely!

By adding the website’s URL into the discovery engine you can check the site’s reputation on the web, whether positive or negative, and also see which websites that business is associated with. (Sometimes it’s the friends that people keep that should worry you!)

Verify1st gives you a full, transparent and easy-to-understand report on that website’s reputation and relationships. You can then decide whether you want to continue buying from the seller, armed with this new information.

You won’t need to hunt around trying to find out whether you’re about to be scammed or not - you’ll find plenty of evidence in Verify1st.com

WHEN should I check an online purchase?

Before you actually put your payment details into a seller’s store (eg: Credit Card,Western Union, Paypal etc.) you should quickly check whether the seller is associated with previous scams or has a poor existing reputation.

When all’s said and done it’s your responsibility to ensure that the business you are about to buy from is trustworthy. Verify1st will show you whether the seller has reputation alerts, and whether the seller is related to other sites that have reputation alerts.

A problem many people face when buying online is knowing whether they’re about to be scammed, before they buy. You’re not alone!

It’s a difficult problem to solve because scammers can simply create a new scam website under a new name, previously untraceable for consumers. Until now of course! Our technology tracks scammers and reveals any new websites that they have recently built. You can then decide for yourself, based on the facts, whether you are willing to risk being scammed, in order to buy online from the seller in question.

I have a complaint. Do you identify and label scammers?

We don’t collect complaints directly from consumers.

To provide a more accurate and complete understanding of a business’ relationships and reputation, we collect data from the deep Internet, across 18 million websites and over 200 million unique pages, correlate it with widely accepted trust indicators and then deliver this information to consumers in an easy-to-understand format.

The result is data-driven facts, across a wide range of factors, that you can rely on more readily than direct consumer complaints and rumblings.

Can I tell you about a scam or scammer I found?

We don’t collect complaints directly from consumers. Instead you can head on over to one of the many anti-scam websites listed below. Some offer an advocacy service or vigilante style retribution. Some, such as ScamBook are owned by lawyers who can assist you with legal action if you have been scammed. There are many options for you to choose the conciliation channel that best suits your circumstances.

How do I know if I’m about to be scammed?

Not every business labelled by a customer as a scam is actually a scam. It’s a grey area. Sometimes consumers are frustrated by the service or products they receive and will denounce the business as a “Scam”, purely out of frustration.

There are many ways in which online sellers can provide poor service or products, but this doesn’t mean that they are definitively and categorically a Scammer. It is sometimes unfair to label businesses and products as a scam, until you have collected all the facts.

There are a set of indicators within the Verify1st reports that help you determine your exposure to risk when dealing with sellers and online stores. Using these indicators will help you decide whether there is a greater or lesser risk involved in dealing with the business you are investigating. If enough data is found with many people making complaints about a business and the business is related to many other businesses that have questionable reputations, then you can decide, based on data, whether it’s a scam or not.

Verify1st. Gather the facts. Then decide for yourself.


For website owners
My website shows negative reputation alerts. How do I get these removed?

Each reputation alert is collected from a website or forum, and the backlink is traced to that website, not Verify1st.

Consumer complaints are not collected by Verify1st directly from consumers. Visit the forum or website where the reputation alert is sourced from, and contact their Administrators to resolve the issue.

The Verify1st database is regularly updated to detect new information relating to businesses.

I want to know if a consumer has labelled my business as a scam, or complained online.

Unhappy customers can be very noisy, especially via social media, so it’s a good idea to know what people are saying about your business online. You can use Verify1st to monitor your reputation and ensure that unsatisfied customers don’t escape your attention.

Trace their comments back to the source, and rectify the situation either with the antiscam site or with the customer.

Our intention is to provide a set of wide-ranging, trust-related data for buyers and sellers to make their own judgements. It’s a good idea to stay up-to-date with what customers have said about your business online.